PLAYNOW! Westborough

PLAYNOW! Westborough

4.7
(30 reviews)

Good toys selection in store ! Employee at front desk good too Very informative and professional ! But all stuff is very expensive and all toys are not price tagged ! I ask him why you guys have no price tags with your selection and answer was I don’t know . I bought a piece for $29 and same was on wal mart for $10 so there prices are thrice then Walmart- rest is good

Online Store

Games Available

Store Hours

Monday10:00 AM – 6:00 PM
Tuesday10:00 AM – 6:00 PM
Wednesday10:00 AM – 6:00 PM
Thursday10:00 AM – 6:00 PM
Friday10:00 AM – 6:00 PM
Saturday10:00 AM – 6:00 PM
Sunday11:00 AM – 6:00 PM

Customer Reviews

Asif Sikander10/25/2025Google

Good toys selection in store ! Employee at front desk good too Very informative and professional ! But all stuff is very expensive and all toys are not price tagged ! I ask him why you guys have no price tags with your selection and answer was I don’t know . I bought a piece for $29 and same was on wal mart for $10 so there prices are thrice then Walmart- rest is good

Jocelyn10/1/2025Google

This toy store is a hidden gem. So many excellent toys and great options for kids of all ages. I was delighted to find this place recently, and after just a few minutes of browsing with my toddler in late Sept., I had decided to come back for much of my Christmas shopping. Unfortunately, the sole employee in the shop that day made a rather poor impression. At first it seemed fine - she checked in with me and let me know she’d be doing some work in the back, and where to find her if I needed help. The back of the store turned out to be all infant and toddler toys - perfect for my child. I sort of wondered why she’d hadn’t directed us back there when she checked in, but no big deal. We explored back there, and I asked the employee a couple brief questions, none of which she had answers for (does the shop do sales events, or Black Friday types deals? For example). She did not offer any resources to find out or stay informed. We left a little later, and I asked my tired, hungry toddler to wave goodbye. He did so, a really shy and little wave. The employee didn’t notice and cajoled him for a wave. I pointed out his tiny waving hand, and her response was “what a lazy wave that is.” My toddler, who could have been pitching a fit from being sleepy, hungry, and leaving toy-less, who was instead being sweet and friendly… and was called lazy for it. The whole interaction was off-putting, and had me reconsidering any of my holiday shopping there at all. I’m only writing this review, because it’s been a week, and it’s still bothering me. I don’t need people to be perfect. I do expect that folks who work at a toy store though treat children with respect. Calling a toddler lazy isn’t that.

Harold Greer6/14/2025Google

Great store. Lots of good selection and reasonable prices. Son loves playing with the toy train table. Has reward program.

Contact Information

18 Lyman Street

Westborough, MA 01581

United States

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